Putting Puerto Rico On The Map
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The island of Puerto Rico, officially known as the Commonwealth of Puerto Rico, is located in the Northeastern Caribbean. It’s situated east of the Dominican Republic and west of both the U.S. Virgin Islands and the British Virgin Islands.
Geographical Location
Puerto Rico is a small island approximately 100 miles long and 35 miles wide, covering a total area of about 3,515 square miles. The geographic coordinates for the island are approximately 18.2° N latitude and 66.6° W longitude. Despite the relatively small size, the island boasts diverse geographical features, including mountains, coastal plains, and a tropical rainforest. The country also includes several smaller islands like Mona, Vieques, and Culebra.
Political Situation: A United States Territory
Politically, Puerto Rico is a territory of the United States and has been since the Spanish-American War in 1898. The island’s political status has long been a topic of debate both within and outside the island. While Puerto Ricans are U.S. citizens, and the island is covered by most federal laws, Puerto Rico does not have representation in the U.S congress and its residents can’t vote in U.S Presidential elections unless they reside on the mainland.
Puerto Rico and Its Relationship with the World
Despite its relatively small size and unique political status, Puerto Rico plays a significant role in the global context. The island’s vibrant culture, historical sites, natural wonders, and warm weather not only attract tourists but also influence various other industries. Leaders in hospitality, food and beverage, automotive, and pharmaceutical businesses have turned to Puerto Rico for growth opportunities.
Moreover, the island’s strategic location and close ties with United States have contributed to its development as a crucial gateway for goods entering U.S from the Caribbean and vice versa. This has resulted in a thriving transportation and logistics industry on the island.
Public Relations and Puerto Rico
The growth and development of Puerto Rico haven’t been without challenges. Hurricanes, economic crises, and political instability have periodically threatened the island’s progress. However, Puerto Rico’s story, when communicated strategically can turn these adversities into opportunities.
This is where effective PR and marketing come in. From tourism promotion to reputational management for businesses operating on the island, the role of public relations is critical. And just like public relations companies Sydney, PR firms in Puerto Rico play a key role in shaping the global perception of the island and its offerings.
Effective public relations help in putting Puerto Rico on the map in more ways than one, highlighting its cultural richness, fostering local businesses, attracting foreign investment and promoting the island as a viable and attractive destination for tourism and businesses alike.
Conclusion
Whether it’s on a physical map, the global economic map, or the cultural map, Puerto Rico has a unique and important place. With the help of strategic communication efforts akin to those provided by public relations companies Sydney, the island of Puerto Rico can continue to thrive and carve out its future against the backdrop of an often challenging political and economic landscape. In doing so, Puerto Rico makes the prospect of places overlooked appearing on the global map a vibrant reality.
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